Huzaifa Chohan Portfolio

Social Beginning

Social Beginning empowers businesses, young people and enriches communities by hosting activities to encourage physical activity and develop digital skills for future success.

Client

Social Beginning​

Category

Branding

Delivered

September 2025

I developed a clear, unified brand identity for Social Beginning to support their community initiatives. This involved designing the core logo, defining a vibrant colour palette and setting up a scalable system for their specialised programs.

The architecture allows SB sports, SB education and SB ai skills  to share a consistent look while maintaining their own distinct focus.

The main goal for these posters was to create a fun, attention-grabbing look while making the details easy to understand. I used the brand’s vibrant colours and energetic graphics to immediately appeal to young people and their parents.

Each poster clearly lays out the key information: the sport, the age group, the time, and the price, so parents can quickly decide if the activity is right for their child. By placing the logo consistently, I ensured these local programs always feel like a trusted part of the larger Social Beginning mission.